URBAN BREAK
Brand Identity
Application design
Adobe Illustrator
Adobe Indesign
Adobe Photoshop
URBAN BREAK is the biggest asian art festival based in Seoul, Korea.
I got an offer to design their internal brand identity and art festival application design, which launched August 7th, 2025.
I explored the logomark as an easy way, using fundamental elements that could represent an art brand in a well-regulated structure.
As they love street art, I hand-sprayed for the key visual of the application design with a neon green color, which is the key color of the brand, to stand out and resonate the pop cultural look.
https://urbanbreak.com/
I got an offer to design their internal brand identity and art festival application design, which launched August 7th, 2025.
I explored the logomark as an easy way, using fundamental elements that could represent an art brand in a well-regulated structure.
As they love street art, I hand-sprayed for the key visual of the application design with a neon green color, which is the key color of the brand, to stand out and resonate the pop cultural look.
https://urbanbreak.com/
